For the promotional launch of Bosch new components for Maserati, Between took care of every aspect of the digital press conference (from the press kit to the streaming organization) and previously collected interviews and field (and on-track) shootings for the clips broadcasted during the event. A truly integrated operation: texts, translations, graphic design, shootings and editing, photography, logistics, both online and offline assistance.
GFG VISION 2030 ON TOUR – Off and online communication
3 November 2020
GFG Vision 2030, the full electric Hyper SUV designed by Fabrizio Giugiaro is on tour: first the Venice Hospitality Challenge, the only regatta running in a city circuit, where the car was the godmother of the event, then the 1000 miglia green, the new format of the legendary car race. Between took care of the communication before, during and after the events, on social network and as press office, and assisted Fabrizio Giugiaro on the field.
CANDIOLO INSTITUTE – “PRO AM” charity golf tournament
13 October 2020
Pro Am golf tournament was one of the main events dedicated to “Life is Pink”, the awareness-raising and fundraising campaign for the Istituto di Candiolo. Between has been assisting the IRCCS communication for years with pride and, for this event, designed and produced outfittings, graphic designs, logos, from the sponsor boards to the giant check that shows the donations amount.
TURIN TALES – Promotional brochure
23 September 2020
To promote and add value to Turin Tales, Between designed a convenient size leaflet, with an elegant layout, that describes and illustrates, by meaningful details, the luxury suites located in the center of Turin and the consultancy services available, from the guided tours to the planning of personalized events. The leaflet was thought for potential commercial partners, but also to be spread out in places of interest.
GFG VISION 2030 @ SOC/GSTAAD – Off and online communication
4 September 2020
Vision 2030, the last GFG Style concept car, was invited to take part, the one and only prototype, to the Switzerland stage of SOC, the famous supercars showcase, in Gstaad. Between personally accompanied the designer (also driver for the occasion) Fabrizio Giugiaro, assisting him during the travel, and took care of the communication and documentation of this special attendance.
LOACKER – Animated tutorial for the business website
26 August 2020
For the business area of Loacker website Between developed an animated tutorial explaining all the procedures needed to make online purchases. The clip has been completely realized in the agency: script, storyboard, character design and 2D animation. The video has been designed in different formats, to be published also on social networks, in order to become a promotional vehicle to attract the audience toward Loacker website.
FUTURE4 COMUNICAZIONE – Logo
23 June 2020
Between designed the logo and visual identity of Future4 Comunicazione, new company providing services that range from business and marketing communication to media relations, from strategic consulting to management training, from digital to corporate events: the fundamental goal was to ensure visibility and attention to the brand name at a first look, to increase memorization and following diffusion.
POLTU QUATU CLASSIC – The restart edition
5 June 2020
Between’s involvement in the organization of Concorso di Eleganza Poltu Quatu Classic is ready for a new chapter. The 2020 edition will be a must-see appointment for historic cars’ lovers, taking place from 10 to 12 July. The event is going to mark the international historic motoring season, seeing Italy’s pivotal role. The Costa Smeralda’s streets will be the stage for vintage treasures: ready to start again in grand style.
TURIN TALES – New logo and payoff
12 May 2020
The visual identity restyling for Turin Tales was based on the graphic element of the crown and on a clean and elegant lettering: to describe a brand that offers luxury suites in the center of Turin, inspired by famous historical characters who lived in town, Between decided to highlight the concept of luxury, the attention to details and to the stories that each place treasures.
SANTA MARGHERITA WINES – The social triptych
7 February 2020
The collaboration with Santa Margherita Wines continues successfully, so that the renowned company decides to entrust Between the complete management of its digital showcase in the social field. The agency creates the digital strategy and textual content that is dedicated to the official channels of Facebook, Instagram, Linkedin, YouTube and Pinterest. Each new task is an opportunity to unleash creativity: what’s better?
CNH – New Code of Conduct
30 January 2020
The creation of an official Code of Conduct is an onerous task, and its disclosure must be impeccable: clear, pleasant to read and easy to understand. For this reason, CNH entrusts Between the creation of the graphics and the whole layout, in addition to the total translation of the document in 19 languages! The result has been centered in full. A new Code of Conduct for CNH, a new pride for Between.
ZOÈ FOUNDATION – A new vision
27 January 2020
The presentation of the concepts and methodologies of “Human Touch Academy”, through an informative video full of interviews with the protagonists of the project, is the most functional way to underline the importance of a delicate and complex theme. Between produces the film in an elegant and engaging way, where not only theories are presented, but there is direct contact with who is really on the field. “Human Touch” …also visually.